If you’re still not sure about it, maybe Instagram will help you inspire how influencers make hundreds or even thousands per post. Research from Sprout Social also shows that Instagram has the highest engagement rate, so many established brands are actively seeking to collaborate with Instagram users and are paying them really well for it.
There is no doubt that Instagram is strong. In just 8 years it has become 1 billion users!
This photo-sharing platform has been able to cement itself as a defined social media channel of our time.
And the best part about it is that you don’t have to have mega-celebrity status to take advantage of opportunities on Instagram. Of course, being Kylie Jenner and earning over 1 1 million per post sounds great, but we’ve seen that lots of influencers, including just a few thousand followers, also make a decent income. The best part is that it costs nothing or very little financial investment to get started.
How did they do it? What is their strategy?
In this post, you will learn how some of your favorite Instagram influencers are making money on the platform. We will highlight the top 5 strategies and tell you in detail how to make money on Instagram.
Here are our top 5 ways to make money on Instagram. Let’s dive.
Table of contents
- Promote affiliate links
- Become a brand ambassador
- Sell Physical and Digital Products
- Publish sponsored posts
- IGTV Ads
Promote affiliate links ( earning way)
Affiliate links have become a popular way to make money on Instagram and easy to get started.
First, you need to identify a brand with an affiliate program that you are interested in working with.
Second, you register for their approved program. After registering, you will become an authorized partner and receive your unique, trackable link or promotional code.
Third, you promote the product to your Instagram account and include a link or promotional code when you do. If any of your followers follow the link and make a purchase, you earn a commission from the sale.
Become a brand ambassador ( earning way)
The brand ambassador is “intended to help anyone increase brand awareness and drive sales by promoting the brand and its products on their network.”
So, how exactly is it different from a sponsored post?
The main difference is that brand ambassadors regularly talk about a product, while sponsored posts can be a one-time deal. The opportunity to work long-term with an influencer and often have the opportunity to talk positively about their product with their followers is understandable, very appealing to the brand.
For this reason, many brands are looking for brand ambassadors, and they are also willing to pay good money for it.
Sell Physical and Digital Products
If you have a product that you want to sell on Instagram, the platform lets you set up a store. For this you need to create an Instagram for business account and create a product catalog. Once you’ve set up your product catalog, you can showcase and promote all your content. You can tag products in Instagram products on the Instagram page. You can organize products in different collections.
Instagram provides rich insights about the performance of your store. Instagram Shopping is currently only available to clients operated in India. If you have your own website you can promote your store with Instagram ads. Shopping will continue to grow as one of the best channels to make money from Instagram
Publish sponsored posts
According to Social Toaster, influencer marketing is on the rise: 92% of people believe word of mouth recommendations, 76% say they are more likely to believe content shared by the general public than brands, and 82% of customers want referrals from friends before making a purchase decision. To get.
Simply put, people seek out peer recommendations, so it’s no surprise that more and more brands reach out to influential people to shout for their brand.
Since users want transparency on Instagram, all influential people must publish sponsored posts in accordance with the Federal Trade Commission (FTC) guidelines for online advertising.
Daphne Nur Oz is a popular TV host with more than 387k followers, so it’s no surprise that big brands like J.Crew reach out to her for the opportunity to enter an established community of already established Instagrammers.
Want to know the best part? There is no need to follow a hard to start making money with sponsored posts. When choosing the right influencer, most brands pay close attention to engagement rates, so even big brands like Dunkin ’want to work with nano- and micro-influencers.
Since these influencers interact with most of their customers in person, they give better results, which means you can get an offer even if you have less than 1,000 followers on Instagram.
IGTV has become a powerful way to connect with your audience. You can monetize your content through IGTV ads, creators. When you monetize content on Instagram, you give brands the option to promote themselves in the videos you post.
How much you earn will be determined by the number of views your video generates, which is called Monetizable Place.
You will receive 55 percent of the ad revenue generated for each view which will be paid monthly. Once advertising is enabled, new monetization metrics can be found in Insights.